Design Trends for Tradeshow Exhibits, Retail Interiors, and Corporate Graphics

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Rent vs Buy Trade Show Booth: What’s the Smart Move for Your Brand?

Trade Show Booths

Why Immersive Retail is a Game Changer

Interiors

Trade Show Trends 2026: Big Booths, Bold Moves, and Next-Level Experiences

Trade Show Strategy

2025 Highlights: Activations Built with Purpose and Precision

Budgeting for your 2026 Event Schedule

Trade Show Strategy

Why KBIS + IBS Are Blowing Up (and What That Means for You)

Trade Show Business

Trade Show Tips Las Vegas: How to Stand Out and Succeed at Vegas Trade Shows

Trade Show Booths

Why We host Our Own Events (and You Should Too)

Culture

ESPN's "Ultimate Mancave" Booth space at ComplexCon Designed and Built by Highway 85 Creative

When ESPN Needed a Booth in 17 Days, Highway 85 Delivered

Case Studies

The Evolution of KBIS + IBS Booth Design: From Static Displays to Full-On Brand Experiences

Trade Show Booths

6 Reason Why CES Is THE Trade Show

Trade Show Strategy

FreePower trade show booth at KBIS and IBS 2025 designed by Highway 85 Creative, featuring illuminated panels, custom seating, and branded digital displays.

The 4-Month Journey of Creating a Badass KBIS & IBS Booth

Trade Show Booths

Exhibitor relaxing after KBIS and IBS trade show inside luxury lounge, symbolizing post-show success and digital marketing follow-up opportunities.

Post-Show Success: How To Extend Your KBIS + IBS Activation Through Digital Channels

Trade Show Strategy

Modern trade show booth design for FreePower at KBIS and IBS 2025 featuring illuminated architecture and interactive product displays.

6 Booth Design Lessons from KBIS + IBS 2025

Trade Show Booths

How to Make a $25K Exhibit Booth Look Like $50K with Smart Custom Fabrication

Trade Show Booths

Highway 85 Creative Retail Transformation for Harley Davidson

The Silent Salesperson: How Lighting and Signage Can Increase Basket Size by 30%

Interiors

The ROI of Experience: How Interactive Booths Generate 5x More Leads

Trade Show Booths

Community retail center interior by Highway 85 Creative

Wallpaper or WOW: How to Choose Between Murals, Wraps and Large-Scale Prints

Graphics

Beyond Vinyl: 5 High-Impact Materials for Trade Show Backdrops

Trade Show Booths

Corporate office interior with modern design by Highway 85 Creative

The Future of Work: 4 Office Design Trends That Boost Productivity

Office Environments

The Number One Mistake Brands Make with Vehicle Wraps and How to Avoid It

Graphics

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