The Ultimate Trade Show Checklist: Everything You Need for a Standout Exhibit

Trade shows are a massive opportunity to showcase your brand, connect with potential customers, and drive business growth. But let’s be real—a successful trade show presence doesn’t happen by accident. It takes planning, strategy, and execution to stand out in a sea of exhibitors. At Highway 85 Creative, we know what it takes to create […]
Trade Shows Are Competitive—Here’s Why You Need a Creative Agency to Win

Trade shows are a battleground for attention. With hundreds—sometimes thousands—of exhibitors vying for the same audience, it’s not enough to simply show up with a booth and some brochures. You need a presence that captivates, engages, and delivers results. That’s where a creative agency like Highway 85 Creative comes in. We specialize in turning ordinary […]
The Rebel’s Guide to Trade Show Timelines: Why They’re Non-Negotiable

At Highway 85 Creative, we don’t just build exhibits—we own the trade show game. We’ve seen some brands completely dominate and others struggle to even get their booth up in time. The difference? A rock-solid timeline. Timelines aren’t just a “nice-to-have”—they’re the backbone of a successful trade show strategy. If you want to avoid stress, […]
The Real Price of Standing Out: Our Take on Trade Show Budgets

Trade shows are golden opportunities to connect with your target audience, showcase your products, and generate leads. But let’s face it – figuring out the true cost of participating in a trade show can be overwhelming. At Highway 85 Creative, we’ve mastered the trade show scene, and we’re here to share some no-nonsense insights to […]
FreePower’s Explosive Debut at KBIS 2024: How We Built a Show-Stopping Booth That Dominated the Scene

At Highway 85 Creative, we don’t just create— we blow minds and leave the competition eating dust. Our work with FreePower at KBIS 2024 was no different. FreePower, known for its high-end design and next-gen products, asked us to help them crash into their first-ever trade show with a booth that would turn heads and […]
Are You Sending the Right People to Trade Shows?

Are you getting the most bang for your buck as a trade show exhibitor? Many companies know they’re not, but they don’t know why not. Here’s a big part of the problem: Marketers are gung-ho about trade show planning and trade show marketing, but that’s where their intentionality stops. There’s one more piece of the […]
4 Tips To Create A Stellar Experience At Your Trade Show Booth

Exhibiting at trade shows can require mega bucks, depending on the size of your booth, the sophistication of your custom exhibit and the show you’re attending. But it can also result in mega ROI if done right. So, how do you create a trade show experience that’s both memorable and achieves your wildest business outcomes? […]