The Silent Salesperson: How Lighting and Signage Can Increase Basket Size by 30%

Highway 85 Creative Retail Transformation for Harley Davidson

In the high-stakes world of retail, every square foot is prime real estate.  You’ve invested in beautiful custom retail displays and a compelling retail environment design, but are you overlooking the two most powerful, yet subtle, tools in your arsenal?  Lighting and signage aren’t mere utilities; they are your most effective silent salespeople, working 24/7 […]